Rurash Financials Private Limited | Unlisted Equity Investments in India, Leading Stock Brokers and Stock Dealers in India

The total inflows in mutual funds have surged by 264% on a month on month basis to Rs 1.79 lakh crore in July and equity mutual funds registered 81.04% growth in inflows on monthly basis.

Additionally, the mutual fund industry benefited from increased participation from smaller cities, thanks to growing financial literacy and the widespread adoption of digital platforms that made investing more accessible.

The industry launched 30 new fund offers, raising Rs 30,416 crore, and total assets under management (AUM) rose to Rs 75.36 lakh crore, reflecting a 1.28% growth from June. Overall, July marked a milestone month for the mutual fund sector, underscoring growing investor confidence and diversified participation.

The monthly inflows through Systematic Investment Plans (SIPs) reached an all-time high of Rs 28,464 crore, with active SIP accounts touching 9.45 crore. The growth drivers for the SIP are predominantly rising financial literacy, consistent returns from equity markets and ease of investing via digital platforms. SIPs continue to be the preferred mode for long-term wealth creation, especially among young and first-time investors.

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